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Nadia STEILS

Lille

En résumé

Being an assistant professor at the IAE Lille, University of Lille 1 (France), I am interested in consumer e-learning, consumer behaviours and learning related issues. I graduated in 2012 from IAE Lille (France), where I obtained a Master in research and modeling in marketing. I joined my former research centres (CeRCLe, LEM, and CCMS) as a PhD student in the business administration department. My PhD work focused on the antecedents and consequences of consumers' e-learning processes, and was carried out under the guidance of Profs. Alain Decrop (UNamur) and Dominique Crié (IAE, University of Lille 1).

I teach customer education, e-marketing, crowdsourcing, market research, experimental methods, and negociation at Mater students.

Mes compétences :
E-learning
Market research
Consumer behaviour
Consumer learning
Marketing
Learning Processes

Entreprises

  • Iae Lille - Assistant Professor in Digital Marketing

    Lille 2017 - maintenant

  • University of Namur - Research and Teaching Assistant

    2012 - maintenant - Teaching Assistant (Marketing Research, Marketing Management, Information Systems, Management)

    - Researcher (Thesis: "Antecedents and consequences of consumers’ e-Learning processes")

  • IEMD - Internship - e-Learning Project (Instructional Design)

    2012 - 2012

  • IAE - Internship - e-Learning Project (Instructional Design)

    Mimet 2012 - maintenant Instructional design of a Master1 level course for the Marketing department (definition of the pedagogical strategy, scripting, editing and creating modules, formatting content, media and assessments,...)

  • IAEntrepreneurs - Market Research

    Mimet 2011 - 2012 Market studies for Macopharma and Générix (Realisation and administration of the survey, analysis of results, preparation and presentation of the study report)

  • Tous Terrains Associés - Internship - e-Learning Project (Instructional Design)

    2011 - 2011 Instructional design for 7 e-Learning courses concerning careers in the investigation and survey area (definition of training plans, writing modules, creating and editing instructional videos, formatting content, media and assessments, monitoring and control, ...)

  • A MUSTT - Internship - Adminsitrative function

    2009 - 2009

  • Sparkies - Internship - Assistant for public and media relations

    2009 - 2009

Formations

  • University Of Namur (Namur)

    Namur 2012 - maintenant PhD

    "Antecedents and consequences of consumers’ e-Learning processes"

  • IAE ACRM

    Lille 2010 - 2012

  • IHECS (Bruxelles)

    Bruxelles 2007 - 2010 Bachelier en Communications appliquées (Pré-spécialisation RP)

    INSTITUT DES HAUTES ETUDES DES COMMUNICATIONS SOCIALES

Réseau

Annuaire des membres :